Market Share by Top Websites

1 interclick is leading in Top 100K Sites.

2 In terms of market share, AdOnion is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 AdOnion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Computer & Electronics and 25 other categories.

2 interclick is leading in Business & Industry, Career & Education, Health, Food & Drink and 16 other categories.


1 AdOnion is leading in most countries, including India, Pakistan, Indonesia, United Kingdom and 31 other countries.

2 interclick is leading in United States, Russia, Armenia, Albania and 3 other countries.