Market Share by Top Websites

1 Microsoft adCenter Conversion is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdOnion is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Shopping, Health and 67 other categories.

2 AdOnion is leading in Arts & Entertainment, People & Society, Movies, Adult and 16 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, Russia, France and 23 other countries.

2 AdOnion is leading in India, Pakistan, Indonesia, Turkey and 20 other countries.