2
In terms of market share, AdOnion is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.
1
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Computers Electronics & Technology, Business & Consumer Services, Finance, Food & Drink and 2 other categories.
2
AdOnion is leading in Arts & Entertainment and Adult.
1
Microsoft adCenter Conversion is leading in most countries, including United States, France, Japan, South Korea and 2 other countries.
2
AdOnion is leading in Hong Kong, India, Indonesia, Italy and one other country.