Market Share by Top Websites

1 CONTEXTin is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adoperator is clearly lagging behind, losing to CONTEXTin in all segments.

Websites Categories

1 CONTEXTin has better usage coverage in more websites categories. Including News & Media, TV & Video, Sports, Soccer and 6 other categories.

2 Adoperator is leading in Business & Industry, People & Society, Internet & Telecom, Adult and 4 other categories.

Geography

1 CONTEXTin is leading in most countries, including United States, Spain, Brazil, Tuvalu and 7 other countries.

2 Adoperator is leading in Sweden, Macedonia, Viet Nam, Poland and 2 other countries.