In terms of market share, Adoperator is clearly lagging behind, losing to CONTEXTin in all segments.
Adoperator has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 25 other categories.
CONTEXTin is leading in Computer & Electronics, Software, Health, Products & Shopping and 23 other categories.
CONTEXTin is leading in most countries, including United States, United Kingdom, Germany, Indonesia and 11 other countries.
Adoperator is leading in Sweden, Poland, Bulgaria, Czech Republic and 6 other countries.