Market Share by Top Websites

1 Lucid Media is leading in Top 100K Sites.

2 In terms of market share, Adoperator is clearly lagging behind, losing to Lucid Media in all segments.

Websites Categories

1 Adoperator has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 20 other categories.

2 Lucid Media is leading in Autos & Vehicles, Automotive Industry, Energy, Health and one other category.


1 Adoperator is leading in most countries, including Sweden, Finland, France, Germany and one other country.

2 Lucid Media is leading in United States, China and Thailand.