Market Share by Top Websites

1 Mass2 is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adoperator is clearly lagging behind, losing to Mass2 in all segments.

Websites Categories

1 Mass2 has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Car Buying, Shopping and 21 other categories.

2 Adoperator is leading in People & Society, Arts & Entertainment, Science, Social Sciences and 6 other categories.


1 Adoperator is leading in most countries, including Sweden, Germany, Niue and Portugal.

2 Mass2 is leading in United States, Russia and Philippines.