In terms of market share, Adoperator is clearly lagging behind, losing to Matchbin in all segments.
Adoperator has better usage coverage in more websites categories. Including Arts & Entertainment, Music & Audio, Internet & Telecom, People & Society and 10 other categories.
Matchbin is leading in Computer & Electronics and Software.
Adoperator is leading in most countries, including Sweden, Finland, Germany, Indonesia and 4 other countries.
Matchbin is leading in Russia.