Market Share by Top Websites

2 In terms of market share, Adoperator is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.

Websites Categories

1 Adoperator has better usage coverage in more websites categories. Including Adult, Hobbies & Leisure, Lifestyle, News & Media and 2 other categories.

2 Microsoft adCenter Conversion is leading in Computers Electronics & Technology, Business & Consumer Services, Finance, Food & Drink and 2 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, Argentina, Canada, France and 6 other countries.

2 Adoperator is leading in Morocco, Sweden, Hungary, Israel and 4 other countries.