2
In terms of market share, Adorika is clearly lagging behind, losing to Adverteerdirect in all segments.
1
Adverteerdirect has better usage coverage in more websites categories. Including Home & Garden, E-commerce & Shopping, Food & Drink, Reference Materials and one other category.
2
Adorika is leading in Computers Electronics & Technology and Arts & Entertainment.
1
Adorika is leading in most countries, including United States, Brazil, Japan and Philippines.
2
Adverteerdirect is leading in Netherlands.