In terms of market share, Adorika is clearly lagging behind, losing to Banner Connect in all segments.
Adorika has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Games, Movies and 15 other categories.
Banner Connect is leading in Adult, Music & Audio, Online Marketing, Financial Management and 9 other categories.
Adorika is leading in most countries, including Brazil, United States, India, Indonesia and 17 other countries.
Banner Connect is leading in United Kingdom, Ukraine, Switzerland and Netherlands.