Market Share by Top Websites

1 InMobi is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adorika is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 Adorika has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, TV & Video, Games and 40 other categories.

2 InMobi is leading in Mobile Developers, Music & Audio, Photography, Health and 15 other categories.


1 Adorika is leading in most countries, including Brazil, United States, Indonesia, France and 27 other countries.

2 InMobi is leading in India, Pakistan, Japan, Australia and 10 other countries.