Market Share by Top Websites

1 MSN Ads is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adorika is clearly lagging behind, losing to MSN Ads in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including Business & Industry, Music & Audio, Religion & Spirituality, Sports and 87 other categories.

2 Adorika is leading in Arts & Entertainment, People & Society, TV & Video, Games and 20 other categories.

Geography

1 MSN Ads is leading in most countries, including United States, India, Australia, Canada and 25 other countries.

2 Adorika is leading in Brazil, Indonesia, Russia, Kenya and 14 other countries.