Market Share by Top Websites

1 MSN Ads is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adorika is clearly lagging behind, losing to MSN Ads in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 57 other categories.

2 Adorika is leading in Games, Computer & Electronics, Video Games, Movies and 8 other categories.


1 MSN Ads is leading in most countries, including United States, Netherlands, Japan, France and 29 other countries.

2 Adorika is leading in Brazil, India, Indonesia, Pakistan and 7 other countries.