Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adorika is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including Business & Industry, People & Society, News & Media, Arts & Entertainment and 63 other categories.

2 Adorika is leading in Internet & Telecom, Computer & Electronics, Movies, Games and 9 other categories.

Geography

1 PointRoll is leading in most countries, including United States, India, Canada, United Kingdom and 26 other countries.

2 Adorika is leading in Brazil, Indonesia, South Korea, Portugal and 10 other countries.