Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adorika is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Business & Industry, Shopping, Sports and 44 other categories.

2 Adorika is leading in Arts & Entertainment, People & Society, TV & Video, Games and 31 other categories.


1 Adorika is leading in most countries, including Brazil, United States, India, Russia and 20 other countries.

2 Sanoma is leading in Finland, Denmark, Norway, Sweden and 13 other countries.