In terms of market share, Adpersia is clearly lagging behind, losing to Advantage Media in all segments.
Adpersia has better usage coverage in more websites categories. Including Internet & Telecom, Arts & Entertainment, People & Society, News & Media and 15 other categories.
Advantage Media is leading in Travel, Sports, Gambling, Cycling & Biking and one other category.
Advantage Media is leading in most countries, including Denmark and Sweden.
Advantage Media is leading in Denmark and Sweden.