Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adpersia is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 91 other categories.

2 Adpersia is leading in Metals & Mining, Home & Garden and General Merchandise.


1 Sanoma is leading in most countries, including Lithuania, Finland, Denmark, Romania and 63 other countries.

2 Adpersia is leading in Iran, Seychelles and Afghanistan.