In terms of market share, Adpersia is clearly lagging behind, losing to Visible Measures in all segments.
Adpersia has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, News & Media and 20 other categories.
Visible Measures hasn't got a lead over Adpersia in any websites category.
Adpersia is leading in most countries, including Iran, Ukraine and United Kingdom.
Visible Measures is leading in Russia and Sweden.