Market Share by Top Websites

1 Amplitude is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdPlan is clearly lagging behind, losing to Amplitude in all segments.

Websites Categories

1 Amplitude has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Internet & Telecom and 136 other categories.

2 AdPlan is leading in Adult, Accommodation & Hotels, Real Estate, Beauty & Fitness and 28 other categories.


1 Amplitude is leading in most countries, including United States, Russia, United Kingdom, France and 144 other countries.

2 AdPlan is leading in Japan, Taiwan, Tuvalu, Turks And Caicos Islands and one other country.