Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Baidu Analytics is leading in Top 1M Sites.

Websites Categories

1 Baidu Analytics has better usage coverage in more websites categories. Including Business & Industry, News & Media, Internet & Telecom, Shopping and 105 other categories.

2 AdPlan is leading in Adult, Accommodation & Hotels, Sports, Beauty & Fitness and 47 other categories.

Geography

1 Baidu Analytics is leading in most countries, including China, United States, Hong Kong, Germany and 54 other countries.

2 AdPlan is leading in Japan, Taiwan, France, South Korea and 8 other countries.