Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Branica is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Internet & Telecom and 123 other categories.

2 Branica is leading in People & Society, Music & Audio, Religion & Spirituality, TV & Video and 22 other categories.


1 Branica is leading in most countries, including Spain, Mexico, Argentina, India and 39 other countries.

2 AdPlan is leading in Japan, Taiwan, United States, China and 30 other countries.