Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ChannelAdvisor is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Career & Education, Travel and 108 other categories.

2 ChannelAdvisor is leading in Shopping, Clothing, Home & Garden, Jobs & Employment and 32 other categories.


1 ChannelAdvisor is leading in most countries, including United States, United Kingdom, Canada, Australia and 40 other countries.

2 AdPlan is leading in Japan, Taiwan, Singapore, Hong Kong and 7 other countries.