1
AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Content Insights is clearly lagging behind, losing to AdPlan in all segments.
1
AdPlan has better usage coverage in more websites categories. Including Food & Drink, Business & Consumer Services, Science & Education, Arts & Entertainment and 16 other categories.
2
Content Insights is leading in News & Media, Reference Materials and Law & Government.
1
Content Insights is leading in most countries, including Serbia, Slovenia, Croatia, United States and 41 other countries.
2
AdPlan is leading in Japan, Taiwan, India, Albania and 8 other countries.