Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ConversionRuler is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 120 other categories.

2 ConversionRuler is leading in Home & Garden, Food & Grocery Retailers, Pets & Animals, Animal Products & Service and 13 other categories.


1 AdPlan is leading in most countries, including Japan, Taiwan, Singapore, China and 16 other countries.

2 ConversionRuler is leading in United States, United Kingdom, Canada, Germany and 12 other countries.