Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ConversionRuler is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 118 other categories.

2 ConversionRuler is leading in Home & Garden, Publishing & Printing, Philanthropy, Nursery & Playroom and 9 other categories.


1 AdPlan is leading in most countries, including Japan, Taiwan, China, Vietnam and 19 other countries.

2 ConversionRuler is leading in United States, Canada, Germany, France and 18 other countries.