Market Share by Top Websites

1 etracker is leading in Top 1M Sites and The Entire Web.

2 AdPlan is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 etracker has better usage coverage in more websites categories. Including Heavy Industry & Engineering, Computers Electronics & Technology, Business & Consumer Services, E-commerce & Shopping and 19 other categories.

2 AdPlan is leading in Adult.

Geography

1 etracker is leading in most countries, including Germany, Spain, Switzerland, Austria and 140 other countries.

2 AdPlan is leading in Japan and Taiwan.