Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, GoingUp is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 90 other categories.

2 GoingUp is leading in People & Society, Computer & Electronics, Religion & Spirituality, Software and 45 other categories.


1 GoingUp is leading in most countries, including United States, Indonesia, India, United Kingdom and 73 other countries.

2 AdPlan is leading in Japan, Taiwan, China, Viet Nam and 8 other countries.