Market Share by Top Websites

2 AdPlan is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Food & Drink, Business & Consumer Services, Science & Education, Arts & Entertainment and 17 other categories.

2 Hariken is leading in News & Media, Law & Government and Community & Society.


1 AdPlan is leading in most countries, including Japan, United States, Taiwan, India and 18 other countries.

2 Hariken is leading in Brazil, Portugal, Nigeria, Chile and 6 other countries.