Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Hitsteps is still behind AdPlan in all market share segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 121 other categories.

2 Hitsteps is leading in Conditions & Diseases, Aviation, Consumer Electronics, Insurance and 3 other categories.


1 Hitsteps is leading in most countries, including United States, Brazil, United Kingdom, Australia and 30 other countries.

2 AdPlan is leading in Japan, Taiwan, China, Philippines and 19 other countries.