Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, InsightExpress is still behind AdPlan in all market share segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 118 other categories.

2 InsightExpress is leading in TV & Video, Science, Insurance, Cooking & Recipes and 14 other categories.

Geography

1 InsightExpress is leading in most countries, including United States, Australia, Germany, United Kingdom and 39 other countries.

2 AdPlan is leading in Japan, Taiwan, China, Philippines and 14 other countries.