Market Share by Top Websites

1 .io is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdPlan is clearly lagging behind, losing to .io in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 85 other categories.

2 .io is leading in News & Media, People & Society, Music & Audio, Newspapers and 64 other categories.


1 .io is leading in most countries, including Russia, Ukraine, United States, Nigeria and 104 other countries.

2 AdPlan is leading in Japan, Taiwan, China, Hong Kong and 5 other countries.