Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Meetrics is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 86 other categories.

2 Meetrics is leading in News & Media, Music & Audio, Games, Computer & Electronics and 41 other categories.

Geography

1 AdPlan is leading in most countries, including Japan, Taiwan, United States, China and 25 other countries.

2 Meetrics is leading in Germany, Poland, Sweden, Austria and 20 other countries.