Market Share by Top Websites

1 AdPlan is leading in The Entire Web.

2 Monetate is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Career & Education, Travel and 80 other categories.

2 Monetate is leading in Shopping, Clothing, Internet & Telecom, Health and 72 other categories.


1 Monetate is leading in most countries, including United States, United Kingdom, Germany, Canada and 83 other countries.

2 AdPlan is leading in Japan, Taiwan, Viet Nam, Singapore and 5 other countries.