AdPlan is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Career & Education, Travel and 102 other categories.
Monetate is leading in Shopping, Clothing, Health, Home & Garden and 36 other categories.
Monetate is leading in most countries, including United States, United Kingdom, Germany, France and 53 other countries.
AdPlan is leading in Japan, Taiwan, Singapore, Viet Nam and 6 other countries.