Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, OneStat is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 OneStat has better usage coverage in more websites categories. Including Arts & Entertainment, Music & Audio, People & Society, News & Media and 105 other categories.

2 AdPlan is leading in Business & Industry, Shopping, Career & Education, Education and 51 other categories.


1 OneStat is leading in most countries, including United States, Netherlands, Belgium, Germany and 101 other countries.

2 AdPlan is leading in Japan, Taiwan, China, Vietnam and 6 other countries.