Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, OneStat is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Adult, Lifestyle, Science & Education, Business & Consumer Services and 9 other categories.

2 OneStat is leading in Arts & Entertainment, Hobbies & Leisure, News & Media, Computers Electronics & Technology and 7 other categories.


1 OneStat is leading in most countries, including United States, Netherlands, Belgium, United Kingdom and 89 other countries.

2 AdPlan is leading in Japan, Taiwan, China, Singapore and 3 other countries.