Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, OrangeSoda is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 OrangeSoda has better usage coverage in more websites categories. Including Business & Industry, Construction & Maintenance, Health, Shopping and 105 other categories.

2 AdPlan is leading in Arts & Entertainment, Career & Education, Travel, Marketing & Advertising and 66 other categories.


1 OrangeSoda is leading in most countries, including United States, Canada, Philippines, Russia and 37 other countries.

2 AdPlan is leading in Japan, Taiwan, China, Thailand and 9 other countries.