Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, OrangeSoda is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 91 other categories.

2 OrangeSoda is leading in Health, Construction & Maintenance, Food & Drink, Pets & Animals and 46 other categories.


1 AdPlan is leading in most countries, including Japan, Taiwan, China, Vietnam and 26 other countries.

2 OrangeSoda is leading in United States, India, Canada, Philippines and 21 other countries.