Market Share by Top Websites

2 AdPlan is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Performancing Metrics has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 98 other categories.

2 AdPlan is leading in Business & Industry, Shopping, Career & Education, Travel and 66 other categories.


1 Performancing Metrics is leading in most countries, including United States, Brazil, India, Russia and 70 other countries.

2 AdPlan is leading in Japan, Taiwan, China, Korea Republic and one other country.