Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TeaLeaf is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Adult, Lifestyle, Science & Education, Business & Consumer Services and 20 other categories.

2 TeaLeaf hasn't got a lead over AdPlan in any websites category.


1 TeaLeaf is leading in most countries, including United States, Canada, Mexico, Spain and 28 other countries.

2 AdPlan is leading in Japan, Taiwan, China, Thailand and 19 other countries.