Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WebProspector is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 134 other categories.

2 WebProspector is leading in Online Marketing, Industrial Goods & Services, Insurance, Consumer Electronics and 3 other categories.

Geography

1 AdPlan is leading in most countries, including Japan, Taiwan, United States, Ireland and 15 other countries.

2 WebProspector is leading in Germany, Austria, Italy, Spain and 11 other countries.