Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, WOW Analytics is still behind AdPlan in all market share segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Marketing & Advertising and 120 other categories.

2 WOW Analytics is leading in Computer & Electronics, Internet & Telecom, Software, Industrial Goods & Services and 32 other categories.

Geography

1 WOW Analytics is leading in most countries, including United Kingdom, United States, Germany, India and 51 other countries.

2 AdPlan is leading in Japan, Taiwan, Tuvalu, China and 28 other countries.