1
AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, WOW Analytics is clearly lagging behind, losing to AdPlan in all segments.
1
AdPlan has better usage coverage in more websites categories. Including Food & Drink, Business & Consumer Services, Science & Education, Arts & Entertainment and 19 other categories.
2
WOW Analytics is leading in Law & Government.
1
WOW Analytics is leading in most countries, including United Kingdom, United States, India, Germany and 35 other countries.
2
AdPlan is leading in Japan, Taiwan, Indonesia, Philippines and 8 other countries.