Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, WOW Analytics is still behind AdPlan in all market share segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Career & Education, Marketing & Advertising and 106 other categories.

2 WOW Analytics is leading in Business & Industry, Computer & Electronics, Internet & Telecom, Software and 40 other categories.

Geography

1 WOW Analytics is leading in most countries, including United Kingdom, United States, India, Ireland and 68 other countries.

2 AdPlan is leading in Japan, Taiwan, Hong Kong, Thailand and one other country.