In terms of market share, AdPredictive is clearly lagging behind, losing to BlueCava in all segments.
AdPredictive has better usage coverage in more websites categories. Including Business & Industry, Shopping, Consumer Electronics, Earth Sciences and 3 other categories.
BlueCava hasn't got a lead over AdPredictive in any websites category.
AdPredictive is leading in most countries, including United States, Philippines and Argentina.
BlueCava hasn't got a lead over AdPredictive in any country.