In terms of market share, AdPredictive is clearly lagging behind, losing to Collarity in all segments.
Collarity has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, TV & Video, Internet & Telecom and 16 other categories.
AdPredictive is leading in Consumer Electronics, Shopping, Automotive Industry, Autos & Vehicles and one other category.
Collarity is leading in most countries, including Israel, Mexico, United States, Spain and 6 other countries.
AdPredictive is leading in Turkey.