In terms of market share, AdPredictive is clearly lagging behind, losing to Collarity in all segments.
Collarity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, TV & Video, Internet & Telecom and 16 other categories.
AdPredictive is leading in Shopping, Consumer Electronics, Autos & Vehicles, Automotive Industry and one other category.
Collarity is leading in most countries, including Israel, United States, Mexico, Spain and 3 other countries.
AdPredictive is leading in Japan and Netherlands.