In terms of market share, AdPredictive is clearly lagging behind, losing to Exceptional in all segments.
Exceptional has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Tourism, Travel and 7 other categories.
AdPredictive is leading in Business & Industry, Shopping, Consumer Electronics, Autos & Vehicles and 3 other categories.
Exceptional is leading in most countries, including Lebanon, Finland, Algeria, Italy and one other country.
AdPredictive is leading in United States, Japan and Russia.