In terms of market share, AdPredictive is clearly lagging behind, losing to Nextag ROI Optimizer in all segments.
Nextag ROI Optimizer has better usage coverage in more websites categories. Including Shopping, Business & Industry, Marketing & Advertising, Industrial Goods & Services and 17 other categories.
AdPredictive is leading in Consumer Electronics, Earth Sciences and Science.
Nextag ROI Optimizer is leading in most countries, including United States, France, Germany, Japan and one other country.
AdPredictive is leading in United Kingdom, Turkey and Serbia.