In terms of market share, AdPredictive is clearly lagging behind, losing to WordStream in all segments.
WordStream has better usage coverage in more websites categories. Including Business & Industry, People & Society, Relationships & Dating, Autos & Vehicles and 58 other categories.
AdPredictive is leading in Consumer Electronics, Automotive Industry and Earth Sciences.
WordStream is leading in most countries, including United States, Mexico, Canada, Hungary and 15 other countries.
AdPredictive is leading in Japan and Colombia.