In terms of market share, AdPredictive is clearly lagging behind, losing to WordStream in all segments.
WordStream has better usage coverage in more websites categories. Including Business & Industry, People & Society, Relationships & Dating, Autos & Vehicles and 56 other categories.
AdPredictive is leading in Consumer Electronics and Earth Sciences.
WordStream is leading in most countries, including United States, United Kingdom, Australia, Canada and 11 other countries.
AdPredictive is leading in Greece, Philippines and Russia.