Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdReactor is clearly lagging behind, losing to Demdex in all segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 139 other categories.

2 AdReactor is leading in Arts & Entertainment, Music & Audio, Movies, Adult and 10 other categories.

Geography

1 Demdex is leading in most countries, including United States, United Kingdom, Canada, Australia and 71 other countries.

2 AdReactor is leading in Indonesia, India, Russia, Philippines and 23 other countries.