Market Share by Top Websites

1 FirstImpression is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdReactor is clearly lagging behind, losing to FirstImpression in all segments.

Websites Categories

1 FirstImpression has better usage coverage in more websites categories. Including Business & Industry, Marketing & Advertising, Arts & Entertainment, Shopping and 171 other categories.

2 AdReactor is leading in Music & Audio, Movies, File Sharing, Mobile Developers and 4 other categories.

Geography

1 FirstImpression is leading in most countries, including United States, Finland, Japan, Russia and 161 other countries.

2 AdReactor is leading in Indonesia, India, Tokelau, Montenegro and 16 other countries.