Market Share by Top Websites

1 AdReactor is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to AdReactor in all segments.

Websites Categories

1 AdReactor has better usage coverage in more websites categories. Including Arts & Entertainment, Music & Audio, Internet & Telecom, People & Society and 65 other categories.

2 Open AdExchange is leading in Real Estate, Newspapers, Office Products, Consumer Electronics and 9 other categories.

Geography

1 AdReactor is leading in most countries, including Indonesia, India, United States, Japan and 70 other countries.

2 Open AdExchange is leading in Denmark.