Market Share by Top Websites

1 AdReactor is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to AdReactor in all segments.

Websites Categories

1 AdReactor has better usage coverage in more websites categories. Including Arts & Entertainment, Music & Audio, Internet & Telecom, Movies and 66 other categories.

2 Open AdExchange is leading in Real Estate, Newspapers, Sports, Office Products and 8 other categories.

Geography

1 AdReactor is leading in most countries, including Indonesia, India, United States, Russia and 72 other countries.

2 Open AdExchange is leading in Denmark, Sweden, Gibraltar and Faroe Islands.