Market Share by Top Websites

1 Proclivity is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adrolays is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Health, Sports, Football, Business & Industry and 25 other categories.

2 Adrolays is leading in Shopping, Clothing, Arts & Entertainment, Computer & Electronics and 24 other categories.


1 Proclivity is leading in most countries, including United States, Brazil, Ukraine, China and 13 other countries.

2 Adrolays is leading in Germany, Austria, France, Italy and 5 other countries.