Market Share by Top Websites

1 Pardot is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, adRom is still behind Pardot in all market share segments.

Websites Categories

1 Pardot has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Internet & Telecom, Software and 191 other categories.

2 adRom is leading in Autos & Vehicles, Relationships & Dating, Makes & Models, Beauty and 5 other categories.


1 Pardot is leading in most countries, including United States, Japan, United Kingdom, Canada and 152 other countries.

2 adRom is leading in Luxembourg, Bahrain, Georgia, Guatemala and 4 other countries.