In terms of market share, AdServerPub is clearly lagging behind, losing to Aruba Media Marketing in all segments.
Aruba Media Marketing has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, People & Society, Sports and 36 other categories.
AdServerPub is leading in Arts & Entertainment, Shopping, Games, TV & Video and 34 other categories.
AdServerPub is leading in most countries, including France, Germany, United States, Canada and 39 other countries.
Aruba Media Marketing is leading in Italy, Poland, Czech Republic, Slovakia and 2 other countries.