Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdServerPub is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including Business & Industry, People & Society, News & Media, Health and 45 other categories.

2 AdServerPub is leading in Arts & Entertainment, Shopping, Games, Internet & Telecom and 36 other categories.


1 AdServerPub is leading in most countries, including France, Morocco, Switzerland, Russia and 26 other countries.

2 PointRoll is leading in United States, India, Canada, United Kingdom and 21 other countries.