Market Share by Top Websites

1 Smowtion is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdServerPub is clearly lagging behind, losing to Smowtion in all segments.

Websites Categories

1 Smowtion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Music & Audio and 114 other categories.

2 AdServerPub is leading in Classifieds, Magazines & E-Zines, Computer Hardware, Football and 7 other categories.


1 Smowtion is leading in most countries, including Argentina, India, Mexico, United States and 115 other countries.

2 AdServerPub is leading in France, Côte D'ivoire, Madagascar, New Caledonia and 6 other countries.