Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdShuffle is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 AdShuffle has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 40 other categories.

2 Optimatic is leading in Games, Internet & Telecom, Video Games, Cooking & Recipes and 12 other categories.

Geography

1 AdShuffle is leading in most countries, including United Kingdom, Germany, Greece, Australia and 11 other countries.

2 Optimatic is leading in United States, Canada, Israel, Poland and 7 other countries.