Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdShuffle is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 AdShuffle has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 43 other categories.

2 Optimatic is leading in Games, Internet & Telecom, Online, Video Games and 19 other categories.

Geography

1 Optimatic is leading in most countries, including United States, Argentina, Peru, India and 26 other countries.

2 AdShuffle is leading in Germany, Mexico, Malawi, New Zealand and 2 other countries.