Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdShuffle is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 AdShuffle has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 42 other categories.

2 Optimatic is leading in Games, Internet & Telecom, Technology News, Video Games and 19 other categories.

Geography

1 Optimatic is leading in most countries, including United States, Israel, India, Venezuela and 23 other countries.

2 AdShuffle is leading in Mexico, Brazil, Russia, Poland and 2 other countries.